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Wat is duplicate content?
3 min

What is duplicate content?

If two different URLs point to (almost) the same content, search engine robots consider them to be two separate pages of copied content. You could also call it …
5 min

Inbound marketing: not the same as content marketing

Inbound marketing zet de principes en gedachten van traditionele marketing op zijn kop. In de eerste plaats omdat het uitgaat van je (potentiële) klant. De focus ligt op …
Hoe werkt marketing automation
12 min

Marketing automation: what is it and how does it work?

Marketing automation, along with CRM, is the cost-effective bridge between sales and marketing. Read how it works and why you can’t live without it.
3 min

Should you choose a free DIY or cheap website?

You want to build a free DIY website or have one made super cheap? But how do you get started? What should you pay attention to? You can …
4 min

The customer journey explained

To gain an understanding of your customer experience, the customer journey is crucial for any business. But how do you describe it and, more importantly, how do you …
website maken: waarop letten
4 min

5 points of attention when creating a new website

As an entrepreneur, you can’t escape it: you have to have an online presence to reach (potential) customers. And so you must have your own website. But do …
Social media België
3 min

How to social media in 2020

Social media has become an integral part of our lives. Therefore, it is important to prepare for what is to come. What do Instagram, Facebook, Pinterest and YouTube …
keep it simple
2 min

Building the ideal homepage

The homepage of your website is your company’s digital front door. It must make the right impression within 3 seconds by answering one crucial question from the visitor: …
2 min

The 9 components of the Business Model Canvas

A business model describes the way an organization creates, delivers and retains value. The Business Model Canvas can help you map this all out in a transparent and …
3 min

5 conversion tips for your website

The Internet has become a dense jungle. Having a Web site is not nearly enough to reach your target audience online. With these 5 basics from digital marketing, …
4 min

WordPress versus Wix – Case study

Create a Wix website completely free and super easy? We took the test and had a developer recreate an existing WordPress website in Wix.
2 min

WordPress or Drupal?

You want a new website. Which Content Management System (CMS) do you choose? That depends on your digital strategy and desired functionalities. Below, we list some key factors.